When people see Marten Transport, they see a
commitment to quality. To maintain that commitment we
must bring the same level of quality to our brand itself.
HELVETICA NEUE LT STD107 EXTRA BLACK CONDENSED OBLIQUE
PROXIMA NOVALIGHT, BOLD
If these fonts are not available, please use Arial Narrow Bold
Italic as a replacement for Helvetica Neue, and Arial Regular
as a replacement for Proxima Nova
Marten Transport has purchased the rights to use the fonts presented in
this guide for specific purposes and a number of users at Marten and at
Marten’s marketing partners will have access to them. Any purposes not
outlined here may need to be accounted for or may be unable to be used.
Digital advertising (social media, digital banner ads, video pre-roll)
NOT CURRENTLY ACCEPTABLE:
Website updates for other domains (such as DriveForMarten.com)
If you have access to these fonts, do not share them with other users (even within the company) for any reason.
MARTEN BLUE 1
HEX: #1BBCEErgb(27, 189, 238)hsl(194, 86%, 52%)
MARTEN BLUE 2
HEX: #0c7eb2rgb(12, 126, 178)hsl(199, 87%, 37%)
MARTEN BLUE 3
HEX: #243C7Brgb(36, 60, 123)hsl(223, 55%, 31%)
MARTEN ORANGE 1
HEX: #F79C1Frgb(247, 156, 31)hsl(35, 93%, 55%)
MARTEN ORANGE 2
HEX: #F17923rgb(241, 121, 35)hsl(25, 88%, 54%)
DOWNLOAD THE ASSETS
WHEN SHOULD I USE THIS GUIDE?
Any time Marten Transport's logo, colors, typefaces,
or photography is being used this guide needs to
be consulted. This might be the case for printing
business cards, updating a website or social
network, or making a t-shirt.
IF YOU HAVE QUESTIONS ABOUT
BRAND USAGE OR ASSETS, CONTACT: